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Ask for a review after purchase in e-shop
Boost Your Brand: Engage Customers with Post-Purchase Reviews!
Goals
Gain insights and analytics
Improve customer service
Industries
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Description
Drive continuous improvement and customer satisfaction with our seamless review collection process. This scenario empowers businesses to gather real-time feedback, identify areas for enhancement, and build a community of engaged, returning customers. Elevate your brand by leveraging authentic customer voices.
The process starts by identifying users who have made a purchase in the last 30 days. An email campaign is then launched, requesting these recent buyers to leave a review for their purchase. Over the next few days, the engagement with the email is monitored to see if the customer has opened the email and clicked on the review link. If there is no engagement detected—either the email remains unopened or the review link unclicked—a follow-up reminder is sent to encourage the customer to leave a review, thereby ensuring that every opportunity for feedback is maximized.
Step-by-step
1
Identify recent buyers: Detect users who have made a purchase within the last 30 days
2
Initiate email campaign: Send an email requesting them to leave a review for their recent purchase
3
Monitor engagement: Wait a few days and check if the customer has opened the email and clicked on the review link
4
Send Follow-Up reminder: If the customer hasn’t opened the email or clicked on the link, send a follow-up message to encourage them to leave a review
Detail user scenario
Step-by-step
1
Identify recent buyers: Detect users who have made a purchase within the last 30 days
2
Initiate email campaign: Send an email requesting them to leave a review for their recent purchase
3
Monitor engagement: Wait a few days and check if the customer has opened the email and clicked on the review link
4
Send Follow-Up reminder: If the customer hasn’t opened the email or clicked on the link, send a follow-up message to encourage them to leave a review
How to implement it?
Implementing use case automation involves several key steps and tools. Here's a comprehensive ressources to get you started:
Used Modules
Pop-Ups
Collect information from your visitors and navigate them on the website.
SMS Messages
Automate SMS delivery based on user actions or specific conditions.
Push Notifications
Delivers personalized notifications to users of your website (webpush) or app (mobile push).
An event is a custom piece of information about something your user does.
Event name
Event parameters
Email (event attribute)
User's email address at the time of the event occurrence (string).
84% of people trust online reviews as much as personal recommendations. Positive reviews can significantly boost a business's sales and increase customer loyalty.
BrightLocal
Source
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Cheat Sheet
To bring your email sequence to the next level check how you can use the following methods:
Assign discount/coupon code and send it with Email Campaign.
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