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The process starts immediately after the user signs up to the newsletter. This strategy involves sending a series of curated emails that introduce the brand, highlight product offerings, and provide an exclusive discount on the subscriber's first purchase. This sequence aims to enhance customer engagement, encourage first-time purchases, and lay the foundation for a lasting relationship with the brand.
Implementing use case automation involves several key steps and tools. Here's a comprehensive ressources to get you started:
Collect information from your visitors and navigate them on the website.
Automate SMS delivery based on user actions or specific conditions.
Delivers personalized notifications to users of your website (webpush) or app (mobile push).
Easily design and customize landing pages that convert visitors into leads, optimizing the journey from click to action.
| Event name | Event parameters | |
|---|---|---|
| Newsletter subscription | Event is sent when the user confirms the newsletter subscription. It is triggered when the user confirms the subscription via the double opt-in process. | |
| Email (event attribute) | User's email address at the time of the event occurrence (string). |
| List Name | Criteria | |
|---|---|---|
| Newsletter | List with confirmed newsletter subscribers. |
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