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Exit Intent Pop-up on desktop to grab fresh Newsletter subscribers
Maximize your engagement opportunities with the sophisticated exit-intent popup, designed to capture the attention of potential subscribers just as they're about to leave your website.
Objectifs
Newsletter list growth
Customer engagement
Secteurs
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Balises
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Descriptif
Harness the power of the moment with exit-intent pop-ups on your desktop site. As visitors prepare to leave, capture their attention—and their email addresses—with irresistible offers and exclusive content, transforming fleeting visits into lasting connections. Elevate your newsletter subscription rates and keep your brand at the forefront of their minds, turning potential exits into exciting opportunities for engagement.
1<script>
2 function addEvent(obj, evt, fn) {
3 obj.addEventListener(evt, fn, false);
4 }
56 function handleMouseLeave(evt) {
7 if (window.sessionStorage) {
8 var timeout = JSON.parse(window.sessionStorage.getItem('__ue__timeout'));
9 if (timeout) {
10 var elapsedTime = (new Date() - timeout) / (1000 * 60);
11 if (elapsedTime <= 1) {
12 return;
13 }
14 }
15 }
1617 if (evt.clientY <= 0) {
18 userengage('event.Exit intent', {
19 URL: window.location.href
20 });
21 if (window.sessionStorage) {
22 window.sessionStorage.setItem('__ue__timeout', JSON.stringify(+new Date()));
23 }
24 }
25 }
2627 addEvent(document, 'mouseleave', handleMouseLeave);
28</script>
GTM Tag
1<script>
2 function addEvent(obj, evt, fn) {
3 obj.addEventListener(evt, fn, false);
4 }
56 function handleMouseLeave(evt) {
7 if (window.sessionStorage) {
8 var timeout = JSON.parse(window.sessionStorage.getItem('__ue__timeout'));
9 if (timeout) {
10 var elapsedTime = (new Date() - timeout) / (1000 * 60);
11 if (elapsedTime <= 1) {
12 return;
13 }
14 }
15 }
1617 if (evt.clientY <= 0) {
18 userengage('event.Exit intent', {
19 URL: window.location.href
20 });
21 if (window.sessionStorage) {
22 window.sessionStorage.setItem('__ue__timeout', JSON.stringify(+new Date()));
23 }
24 }
25 }
2627 addEvent(document, 'mouseleave', handleMouseLeave);
28</script>
GTM Tag
GTM Tag
1<script>
2 function addEvent(obj, evt, fn) {
3 obj.addEventListener(evt, fn, false);
4 }
56 function handleMouseLeave(evt) {
7 if (window.sessionStorage) {
8 var timeout = JSON.parse(window.sessionStorage.getItem('__ue__timeout'));
9 if (timeout) {
10 var elapsedTime = (new Date() - timeout) / (1000 * 60);
11 if (elapsedTime <= 1) {
12 return;
13 }
14 }
15 }
1617 if (evt.clientY <= 0) {
18 userengage('event.Exit intent', {
19 URL: window.location.href
20 });
21 if (window.sessionStorage) {
22 window.sessionStorage.setItem('__ue__timeout', JSON.stringify(+new Date()));
23 }
24 }
25 }
2627 addEvent(document, 'mouseleave', handleMouseLeave);
28</script>
GTM Tag
Today 9:41
9:41
Outcome
Increased Subscriber Base
Enhanced Interaction with Content
Scénario utilisateur détaillé
When a user attempts to leave the website without providing any data, an exit-intent pop-up is triggered by their mouse moving towards the close button. This pop-up displays a catchy and attractive offer, enticing the user to subscribe to the newsletter, effectively turning a potential exit into a valuable engagement opportunity.
Étape par étape
1
User tries to leave the website without leaving any data
2
Exit-intent pop-up is shown on a mouse leave action
3
Catchy and attractive offer makes the user subscribe to the newsletter.
Detail user scenario
Step-by-step
1
User tries to leave the website without leaving any data
2
Exit-intent pop-up is shown on a mouse leave action
3
Catchy and attractive offer makes the user subscribe to the newsletter.
Comment le mettre en œuvre ?
La mise en œuvre de l'automatisation des cas d'utilisation implique plusieurs étapes et outils clés. Voici des ressources complètes pour vous aider à démarrer :
Modules d'occasion
Pop-Ups
Collect information from your visitors and navigate them on the website.
SMS Messages
Automate SMS delivery based on user actions or specific conditions.
Push Notifications
Delivers personalized notifications to users of your website (webpush) or app (mobile push).
Exit-intent pop-ups have an impressive potential to convert an additional 2 to 4% of visitors into newsletter subscribers. This strategy effectively captures users' attention at the critical moment they decide to leave the site, significantly enhancing subscriber acquisition rates and overall website engagement.
OptinMonster
Source
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