Convert trials before they expire

Encourage trial users to upgrade by triggering timely reminders and exclusive incentives before their free access ends.

Objectifs

Increase trial-to-paid conversion rate

Reduce user drop-off after trial

Boost early-stage customer engagement

Secteurs

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Balises

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Descriptif

Free trials generate valuable interest. Without timely follow-up, that interest can fade before users convert. This use case helps you secure more upgrades by engaging users just before their trial ends. Through a short, automated sequence combining email and WhatsApp, you reinforce product value, create urgency, and guide the user toward a paid plan.

Effort d'implémentation

Impact sur un objectif

Assets

No items found.

Scénario utilisateur détaillé

When a user’s trial is set to expire in three days, an automated email reminds them of the upcoming deadline while highlighting key benefits of upgrading. Two days later, a WhatsApp message is sent with a time-sensitive incentive or feature recap to drive conversion. The entire journey is short, clear, and personalized, helping users act while their interest is still high.

Étape par étape

1
The trigger is set to activate when a trial ends in 3 days
2
At that point, a reminder email is sent to the user
3
After a waiting period of 2 days, a WhatsApp message is sent

Detail user scenario

Step-by-step

1
The trigger is set to activate when a trial ends in 3 days
2
At that point, a reminder email is sent to the user
3
After a waiting period of 2 days, a WhatsApp message is sent

Comment le mettre en œuvre ?

La mise en œuvre de l'automatisation des cas d'utilisation implique plusieurs étapes et outils clés. Voici des ressources complètes pour vous aider à démarrer :