Create buzz before launch day. A gamified pop-up captures attention, collects WhatsApp opt-ins, and builds a VIP list ready to buy on day one.
What if your next product launch came with a built-in audience, warmed up and ready to buy? This use case makes it happen. A gamified pop-up teases an upcoming product with a riddle or blurred reveal, sparking curiosity. To unlock the exclusive VIP offer, visitors share their WhatsApp details. They instantly get a confirmation - building trust and anticipation. You get a segmented, high-intent VIP list ready for early-access messaging and stronger launch-day results.
A visitor lands on your site and sees an intriguing pop-up: a blurred product image or a playful riddle. Curiosity kicks in. They interact. The product is revealed alongside a VIP-only -15% offer, but there’s a catch: they need to sign up via WhatsApp to claim it. Once they do, they instantly receive a confirmation message and get tagged as VIP. From that point on, they’re on a dedicated list - excluded from generic launch emails and guaranteed early access with exclusive pricing.
Spark curiosity with a gamified pop-up: A pop-up appears on your site with a blurred product image or a riddle like “What am I?”. It’s designed to stop the scroll and get visitors to engage.
Reveal the product with a VIP-only offer: After interaction, the pop-up updates to show the new product and a –15% VIP discount. To unlock it, the visitor must complete a WhatsApp sign-up form.
WhatsApp opt-in form submission: The visitor submits their name, phone number, and explicit consent to receive WhatsApp messages. This triggers the VIP registration event in your system.
Instant WhatsApp confirmation: As soon as the form is submitted, a WhatsApp message confirms their VIP status and reminds them they’ll get the -15% code before anyone else.
Tag, segment, and prepare for launch: The contact is automatically tagged whatsapp_vip_launch_list. They won’t receive generic launch emails, only the exclusive VIP discount code, delivered first.
This workflow uses three modules working together: Automations, Pop-Ups, and WhatsApp. Here’s everything you need to get started.
Marketing on a new level with a beautiful visual, drag & drop creator.
Collect information from your visitors and navigate them on the website.
Launch personalized, automated WhatsApp campaigns.
A contact attribute is a data field stored on the contact’s profile, used for segmentation, personalization, reporting, and automation.
An event tracks a specific action performed by a contact.
Segments are dynamic groups that update in real time based on contact behavior and attributes.
Tag is a customizable, flexible tool used to label and categorize contacts, companies, deals, and other objects to streamline management and enhance targeting capabilities.
Adjust the copy and links in the WhatsApp campaign.
Before launch, make sure to send a promised coupon code to the contacts who are tagged whatsapp_vip_launch_list.
Trusted by fast-growing teamsStart from a proven use case designed to help you engage faster, with relevance and impact.
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