Mobile app marketing that drives engagement, everywhere
Connect with your mobile audience at the perfect moment. Combine the reach of push notifications with the precision of in-app messages in one platform. Whether they’re scrolling through your app or have their phone in their pocket, deliver personalized experiences. Increase retention, adoption, and revenue.

Trusted by +15,000 marketing teams




Engage users at every stage of their mobile journey
Positive User helps you create behavior-based workflows that turn casual downloads into loyal, active contacts. No developer support needed for every campaign.
Master the mobile experience from install to advocate
Launch proven workflows in minutes
Trusted by fast-growing teams
Build mobile journeys that drive real results
Positive User’s mobile marketing tools help you move beyond generic notifications. Design real-time, behavior-based mobile journeys that feel personal, helpful, and human.
Frequently Asked Questions
What is mobile app marketing in Positive User?
It combines Mobile Push Notifications and In-App Messages to engage contacts both outside and inside your application. One platform for the entire mobile experience.
Do I need coding skills to create mobile messages?
No. The visual editor lets you create fully branded push notifications and in-app messages using a drag-and-drop interface. No code required.
What is the difference between Push and In-App messages?
Push notifications reach contacts on their device lock screen (outside the app) to bring them back. In-App messages appear inside the app interface to guide or inform them while they’re active.
Can I target specific groups of mobile contacts?
Yes. Segment contacts by device type (iOS/Android), app version, location, or behavioral data. For example, “contacts who haven’t logged in for 7 days.”
How do I integrate my app with Positive User?
Connect your mobile app using the SDK. It ensures delivery of messages and syncs contact data in real time. Native SDKs available for iOS, Android, and Flutter.
Does it support deep linking?
Yes. Push notifications can redirect contacts to a specific screen or page within your app. Not the home screen. The exact screen that matters.
Can I A/B test my mobile messages?
Yes. Test different message copy, images, or timing to see which variation drives the most engagement or conversions. Built-in A/B testing for both push and in-app.
Can I combine mobile messages with other channels?
Yes. The automation builder lets you create omnichannel workflows. Send an email if a contact doesn’t open a push notification. Add in-app follow-ups after SMS. Every channel connected.
Is privacy protected?
Yes. Consent-based sending ensures you reach only contacts who opted in. Fully compliant with GDPR and privacy standards.
Can I schedule messages based on contact time zones?
Yes. Push notifications arrive at the right time for each contact, regardless of where they’re located. Time zone scheduling built in.




















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