Sarbacane becomes Positive User
Marketing automation

Marketing automation that transforms tasks into results

Stop doing manually what Positive User can handle for you. Build smart workflows that connect every channel : email, SMS, chat, website, notifications, mobile, wallet. Automate repetitive work, personalize every message, and keep your customer journeys running 24/7.

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Trusted by +15,000 marketing teams

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4.8 Truspilot Reviews

Win every time with automated workflows

Positive User makes automation simple, visual, and totally connected. Build instant marketing workflows that react to customer behavior, segment dynamically, and personalize messages across every touchpoint. Automate welcomes, lead nurturing, or re-engagement for consistent, efficient marketing without manual effort.

Drag-and-drop
Multichannel marketing automation
Segmentation and personalization
Smart analytics and optimization
Email automation flow with triggers, delay, filters, and campaign sending for new spring collection offer.

Visual drag-and-drop builder

Design workflows in minutes with our no-code editor. Every trigger, action, delay, and condition is visible on screen - and easy to tweak. Our user-friendly visual workflow builder makes marketing automation accessible to non-technical users, so anyone can create and manage automated campaigns

Dashboard showing automation stats: 1345 triggered, 1321 actions, 1321 finished, and 1321 messages triggered.

Connect all your channels

Multichannel marketing automation lets you tie together email, SMS, WhatsApp, push notifications, live chat, and CRM updates in a single flow. Integrate multiple platforms and marketing channels to keep every channel in sync for a seamless customer experience. Integrations with your existing tools are crucial for enhancing functionality and streamlining workflows.

Email automation flow with event trigger, delay, email campaigns, filters, and list update on unsubscribe.

Personalize every message

Send the right message to the right person - automatically. Use behavioral data, real-time triggers, and dynamic content to make every send feel personal. Leverage CRM data and website tracking to personalize messages and improve targeting for each contact.

Email automation flow with triggers, delay, filters, and campaign sending for new spring collection offer.

Track your results

Smart analytics and optimization helps you keep an eye on marketing KPIs and conversion metrics in real time. See which workflows perform best and refine them to boost your ROI. Reporting and analytics features provide valuable insights into campaign performance and user engagement.

Automate every stage of the customer journey

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Omnichannel Communication

Reach your audience on every channel they use. Keep your messaging consistent and your experience personalized - from first touch to long-term loyalty.

Customer Onboarding

Help new customers get to value fast. Trigger welcome sequences and helpful content automatically - no manual follow-up needed. Prioritizing welcome emails for new subscribers leads to high engagement rates.

Recommend the right product

A predictive engine picks the item each visitor is most likely to buy, based on their behavior and your catalog. Deliver those suggestions on your site, in emails, and in push notifications.

React to Every Key Moment Instantly

Birthday campaigns, win-back sequences, cart abandonment alerts - automatically send the right message based on behavior and lifecycle stage. Timely, relevant, and built to convert. Automated workflows include scheduling messages to ensure communications are sent at the optimal time and across the right channels.

Turn One-Time Buyers into Loyal Customers

Reward engagement with automated points, milestone celebrations, and personalized offers based on purchase history. Build long-term relationships without a single manual follow-up.

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Trusted by fast-growing teams

“Thanks to Positive User, we not only significantly expanded our audience base, but also streamlined communication and automated many tasks that previously consumed a lot of time. This tool truly supports our sales and digital strategy.”

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Use Case Library

Get started fast with ready-to-use automation scenarios

Reactivate quiet leads

Reactivate quiet leads

Automated email sequences that reignite inactive leads and keep your database clean.

Celebrate first purchase anniversaries

Celebrate first purchase anniversaries

Personalized thank-you campaigns that strengthen loyalty exactly one year after the first order.

Celebrate usage milestones

Celebrate usage milestones

Personalized multichannel messages that mark meaningful product usage milestones and deepen engagement.

Send birthday discounts

Send birthday discounts

Automated celebrations that build loyalty and drive repeat purchases.

Recover abandoned carts

Recover abandoned carts

Automated reminders that bring customers back and complete purchases.

Automate repeat purchases

Automate repeat purchases

Intelligent reminders that prompt customers to reorder before running out, boosting lifetime value.

Build trust with customer reviews

Build trust with customer reviews

Automated requests that collect authentic reviews and keep customers engaged post-purchase.

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Automation that Connects Marketing, Sales and Support

Positive User brings every team into one automation workspace - shared data, shared workflows, shared results. No duplication, no confusion.

Marketing

Design multichannel campaigns that personalize at scale, leveraging integrated marketing software and email marketing software for seamless execution.

Sales

Automate lead scoring, follow-ups, and deal assignments with advanced CRM features and account management tools designed to support sales teams and enterprise clients.

Customer service

Deliver proactive, personalized support by utilizing CRM data to segment audiences and tailor communications for each customer.

Product

Trigger product messages and in-app experiences based on behavior.

Stop Managing Repetitive Marketing Tasks - Start Building Experiences

Positive User’s marketing automation software helps you move beyond manual tasks. Design real-time automated campaigns that personalize messages and drive engagement across the full customer journey.

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FAQ

Frequently Asked Questions

What is marketing automation in Positive User all about?

Positive User is a marketing automation platform that lets you create and manage automated workflows across email, SMS, WhatsApp, live chat and your CRM. Basically, it's designed to help you create a consistent customer experience, without having to do every little thing manually.

What kind of automation tasks can I do in Positive User?

You can automate email campaigns, lead nurturing and scoring, onboarding sequences, cart recovery, birthday campaigns, reactivation flows, and more - all from one platform.

Is it difficult to build workflows in Positive User?

Not at all. The drag-and-drop Journey Builder lets you design and adjust complex automation flows in no time - no coding needed. If you need some inspiration then our ready-to-use templates will get you up and running even faster.

Can I connect multiple channels through one automation in Positive User?

Yes. Positive User connects email marketing, SMS, WhatsApp, push notifications, live chat, and CRM into a single workflow. Every marketing channel stays in sync and your message always comes across as consistent.

How does behavioral segmentation work in Positive User?

The platform tracks real-time triggers like clicks, page visits and purchases to automatically segment your contacts and send them the right content at the right time in their customer lifecycle.

Can I see how my campaigns are performing in Positive User?

Yes. Positive User gives you real-time reporting on workflow performance, conversion rates, and engagement so you can spot what's working and what's not, and make the necessary adjustments.

Do you have any pre-built templates for automation scenarios in Positive User?

Yes. You'll find automation scenarios ideas for onboarding, lead scoring, cart recovery, win-back campaigns, birthday flows, and more. Customize them to fit your goals and launch in minutes.

How does marketing automation with Positive User actually improve conversion rates?

By sending the right message to the right person at exactly the right moment, we help you move leads through the funnel faster - with less effort from your team.

Can Positive User integrate with other marketing tools?

Yes it can. Positive User connects with your existing  customer relationship management (CRM), analytics tools, and data sources to create a unified marketing stack that works the way you do.

Is Positive User secure and compliant with all the data regulations?

Yes. Positive User is fully GDPR- and CCPA-compliant. Your customer data is processed securely, so you can automate with confidence.