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Marketing Automation Articles

Scale your marketing without losing the human touch. Discover automation strategies that handle repetition so you can focus on building real relationships that last.

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Marketing Automation
Portrait of Marie Balland, Content Marketing Specialist at Positive User
Marie Balland
November 25, 2025

How to set up effective transactional SMS

Transactional SMS are triggered automatically by user actions — purchases, bookings, account events. Here is how to set them up effectively and reliably.

Goodbye complexity. Hello clarity.

Positive User brings all your customer journeys into one simple platform. No more scattered tools, just seamless growth across marketing, sales, product and support.

Dashboard interface showing a list of email campaigns with columns for recipients, opened, clicked, bounced, and revenue, including campaign thumbnails and statuses.